Jack Uldrich
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I’ll Drink to a New Approach to Underage Drinking

Posted in Advertising, Assumptions, Drugs, Education, Health Care, Marketing, Mental Health, See What Isn't There, Way We See the Problem

Like many people, I consumed my fair share of alcohol in college. Now that I'm a parent and my own kids are approaching high school age, I have a decidedly more conservative perspective on the consumption of "adult beverages." The one thing I am convinced won't work is relentless lecturing about the many risks associated…


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