In my 2008 book on the future, Jump the Curve: 50 Essential Strategies to Help Your Company Stay Ahead of Emerging Technologies, I recommended that people should add “a healthy dose of science fiction” to their regular reading diet. Why? Because such writings can provide insight–and guidance–about future technologies as well as the future demands of tomorrow’s consumers.
I recently learned that Intel is now hiring science fiction writers. From my perspective as a futurist, this is a brilliant move and it’ll benefit Intel immensely.
It also begs this question: How are you and your company thinking about the future?
Related Posts by Futurist Jack Uldrich