This past weekend, the Wall Street Journal had an interesting article on wine tasting that really appealed to the unlearner in me. If you're a wine afictionado, I encourage you to read the article. Here, however, are some of the unlearning highlights: 1. Wine experts frequently disagree among themselves so we might want to unlearn the…

While TiVo-ing through the Daily Show with Jon Stewart this evening, I stopped to watch an ad for Abolsut Vodka. (It is posted below for your viewing enjoyment.) It is a clever bit of advertising, but before you rush out and purchase a bottle, I suggest you review this now four year-old article entitled "A Humble Old…

Yesterday, I encouraged people interested in unlearning to "trust but verify" their instincts. One area where this technique might save you some money is to have a friend or loved one give you a blind taste of your favorite (and perhaps expensive) wine or coffee along with that of a lesser brand. Interestingly, a few years ago researchers…

The most interesting news is often found in the smallest articles. Buried deep inside today’s Wall Street Journal is a tiny article entitled Starbucks Tests Stealth Outlet. Apparently, in an effort to boost lagging sales, the mega-coffee chain is conducting an interesting test. It is dropping it’s name from a local Seattle store and replacing it with…

It is not likely to replace the invention of sliced bread in terms of popular business cliches, but new research indicates that a different type of packaging (one which contains cinnamon oil) could keep bread fresher for a longer period of time. If true, this could require food processors to unlearn their current tactics for fighting mold…