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The following quote is from Hugh MacLeod’s new book Ignore Everybody and 39 Other Keys to Creativity. This is Rule 17: The World is Changing:

“Some people are hip to it, others are not. If you want to be able to afford groceries in five years, I’d recomend listening closely to the former and avoiding the latter. Just my two cents.”

Great advice. It’s exactly what I meant when I wrote The World is Changing: Unlearn. It is also an excellent reason for hiring a futurist.

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