My Fellow Futurists: I am writing to all of you in the spirit of open, honest inquiry. I am deeply concerned about our collective future and feel that we, as professional futurists, thinkers, imagineers, and creators of the future, have a moral obligation and responsibility to use our respective voices and platforms on behalf of [...]
There is no shortage of intelligent, competent and insightful professional futurists. Amy Webb, for example, describes herself as the “quantitative futurist,” Micheal Rogers refers to himself as the “practical futurist,” and James Pethokoukis uses the moniker the “conservative futurist.” I am sure other futurists use similar descriptors to distinguish their work from that of their [...]
Think: In case you missed it, last week I had a post on meditating about the future. The gist of the piece is this: Before we think, we should strive "not to think" and, instead, clear our minds. It is my contention that the art, skill and practice of meditation will become an increasingly [...]
Futurist Jack Uldrich urges people to beware of unintended consequences. In today's complex world even simple-sounding solutions can have profound unintended consequences.
Stay open to "vague but interesting" ideas.
Every business leader feels it and knows it--the world is changing at an accelerating pace. Business models are shifting, consumer behaviors and preferences are evolving swiftly, and emerging technologies and platforms are transforming the competitive landscape. In such an environment, it is difficult to look ahead to the next quarter, let alone the next [...]
Advertising pioneer John Wanamaker once quipped, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." As a futurist, I'd like to put my own spin on this quotation and modify it by saying, "Half of the predictions I hear about the future are wrong; the trouble is I don't know [...]
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